Author Archives: sarah
Do you need an Etiquette Class on Social Media?
No elbows on the table, don’t chew with your mouth open, and use your inside voice are things I was told from mom when I was growing up. So how come my mom didn’t pass on the etiquette rules of our social world? Because there really aren’t any, we’re still trying to figure out how to be proper as we go. So I’ve put together my Top 10 list of No No’s (in no particular order) to pass down to my future generations: Friending without introducing yourself—A golden rule on [...]
Past Vs. Future of PR
Remember way back to December 2009, I know that was so long ago. Kourtney Kardashian gave birth to her first child, the Tiger Woods Scandal unraveled, Lindsey Lohen entered rehab again, oh and Google announced that social media overtook public relations in Google’s Zeitgeist. Whether or not you believe Google comes down to how you define public relations. In my opinion, I believe that PR has several meanings and encompasses a variety of things, but it all can be summed up as the communication between different channels. With that definition [...]
Meet Our Bloggers: Sarah Davis
Hi, I’m Sarah Davis— I joined the Buckeye Interactive team as the Interactive Marketing Coordinator in August 2010. I am a new grad of Capital University in Bexley, Ohio and a lover of all things social. I held several different internships in college, mainly focusing on Public Relations with a strong emphasis on web-focused social marketing. My love for PR & social media hit me hard during my second internship with SBC Advertising, a mid-sized, full service agency in downtown Columbus. There I worked with national clients, like Channellock, Armstrong, [...]
Adding Northwestern to Our Growing Client List
NEW ALBANY, Ohio (Aug. 19 2010) — Exceptional work breeds exceptional results. Buckeye Interactive is finding this out first hand and is continuing its growth this year with a new addition to its client roster, The Master of Biotechnology Program (MBP) at Northwestern University. “Buckeye Interactive couldn’t be more pleased or honored with the opportunity to work with such a prestigious university,” said Brad Griffith, President of Buckeye Interactive. “The Master of Biotechnology program already has a great website, but we have identified several opportunities to improve usability, increase search engine [...]
Buckeye Interactive Adds Interactive Marketing Coordinator
NEW ALBANY, Ohio (Aug. 9 2010) — Buckeye Interactive, a local interactive agency that provides a combination of business strategy, web development, and interactive marketing expertise, announces the recent addition of Sarah E. Davis, Capital University graduate, as the Interactive Marketing Coordinator. In this role, Sarah will handle all facets of strategic marketing initiatives, including social media strategy, online public relations, and managing client reputation. “We created this new position at Buckeye Interactive because of the needs of our clients. I am excited to leverage Sarah’s knowledge to help shape the [...]
